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Product Description

Advertising In China


First, foreign enterprises (organizations) and individuals must carry out advertising and publicity activities in China, and must abide by Chinese laws and regulations. The content and expression of their advertisements must conform to the laws, regulations and policies of China's advertising management. Even if its advertising content and expression form are legal in the country of origin, if it does not comply with China's laws, regulations and advertising management regulations, it is still illegal, and must be subject to China's advertising management laws, regulations and relevant policy provisions.

Second, foreign enterprises (organizations) and individuals are not allowed to carry out advertising and publicity activities in China. They must entrust enterprises with advertising management qualifications in China to represent advertising business.

Third, if a foreigner applies for an advertisement for business in China, the goods that are "widely advertised" must hold an import license; otherwise, it will not be processed. Advertisements such as the opening of foreign enterprises and offices in China must be accompanied by the documents of the Administration for Industry and Commerce or the competent authorities of China. In addition, advertisements for special commodities such as pharmaceuticals, medical devices, pesticides, veterinary drugs, cosmetics, foods, etc. must also apply for "advertising certificates" to relevant authorities, and submit relevant supporting materials.

4. Units (companies) that hold the right to operate exhibitions in China without advertising rights or have advertising rights but do not include exhibition advertising business in the scope of business, use exhibition venues and journals during the exhibitions in China. If the medium or form of the album is set up by non-exhibitors and the advertisements for advertisements in China are collected, the units affiliated to the State Council shall obtain the consent of the Ministry of Economy and Trade in advance, and the local units shall obtain the municipal economic, trade and economic departments of each province, autonomous region, municipality directly under the central government and the plan. And the bureau) agree and report to the administrative authorities for industry and commerce for approval (approved by the Ministry of Foreign Trade and Economic Cooperation and reported to the State Administration for Industry and Commerce for approval; the rest shall be approved by the administrative authority for industry and commerce of the province, autonomous region or municipality directly under the Central Government) and issued to the Provisional After the Sexual Advertising License, the above advertising business can be operated.

5. If the state has restrictions on the advertising content and advertising of foreign businessmen coming to China, it shall be strictly implemented in accordance with relevant regulations.

6. Foreigners who come to China to advertise in violation of China's laws, regulations and advertising regulations must be punished in strict accordance with Chinese laws, regulations and advertising regulations.


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Product Categories : Marketing And Distribution > Advertising In China

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